(Bloomberg) — Match Group Inc. appointed Renate Nyborg as the new chief executive officer of the dating-app giant’s leading brand, Tinder.
Nyborg, who most recently served as Tinder’s general manager of Europe, Middle East and Africa, will succeed Jim Lanzone, who is stepping down, the company said in a statement Friday. Lanzone, who had been at Tinder just over a year, is moving to take the top job at Yahoo, the digital-media business now owned by Apollo Global Management Inc.
Nyborg’s appointment is effective Sept. 27 and she will report to Match CEO Shar Dubey.
Nyborg joined Tinder in October from mental-health startup Headspace, where she built and led its international product and marketing team. She previously spent more than four years at Apple Inc., where she was responsible for App Store subscriptions in Europe.
“Throughout her career, Renate has demonstrated a keen instinct for how to develop and market mobile products, grow subscription businesses, expand in new markets, and appeal to younger users,” said Dubey.
Nyborg will be Tinder’s first female CEO since its 2012 inception. She met her husband on the dating app.
“I swiped right on my husband and it changed my life,” Nyborg said in a statement. “Being CEO of this company is a truly humbling and extraordinary opportunity.”
Tinder is Match’s star performer across its portfolio of dating apps which includes OkCupid and Hinge. The company appointed George Felix, a former marketing executive at Yum Brands Inc., as chief marketing officer in April as part of an effort to attract new and younger users. Match shares were down 2.4% at 10:45 a.m. Friday in New York.
(Updates with confirmation of Lanzone moving to Yahoo)
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