Fox Draws 50 Million TV Viewers to Rams’ Win Over 49ers

(Bloomberg) — The Fox network attracted more than 50 million TV viewers to the Los Angeles Rams’ victory over the San Francisco 49ers in the NFL playoffs, marking another big ratings win for the broadcaster and league.

Parent Fox Corp. said the Jan. 30 game attracted its largest audience to an NFC championship game since 2014.

Meanwhile, about 48 million viewers watched the Cincinnati Bengals’ overtime victory against the Kansas City Chiefs on CBS, which is owned by ViacomCBS Inc. 

The NFL said the average audience for the two games topped ratings from the prior two years.

Comcast Corp.’s NBC will broadcast this year’s Super Bowl in the Los Angeles area on Feb. 13. 

The previous weekend, four earlier-round NFL playoffs attracted an average of 38.2 TV million viewers, the most ever for the divisional round of the league’s postseason.

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