Elon Musk, who’s on track to buy Twitter Inc. for $44 billion on Friday after earlier trying to back out of the deal, said he’s making the purchase “to try to help humanity, whom I love.”
(Bloomberg) — Elon Musk, who’s on track to buy Twitter Inc.
for $44 billion on Friday after earlier trying to back out of the deal, said he’s making the purchase “to try to help humanity, whom I love.”
Musk said Thursday in a post on the social media platform that he’s buying it because it’s “important to the future of civilization to have a common digital town square,” but it “obviously cannot become a free-for-all hellscape, where anything can be said with no consequences!”
The tweet was addressed to advertisers, and he said much of the speculation around why he is buying the platform and what he thinks about advertising has been wrong.
He said that when done right, advertising can “delight, entertain and inform you.” In order for that to be true, however, Twitter needs to show advertising that is relevant to users’ needs, he said.
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