LONDON (Reuters) – Asda, Britain’s third largest supermarket group, has frozen the prices of over 500 branded and own-brand products until the end of August, it said on Tuesday.
The retailer, owned by brothers Zuber and Mohsin Issa and private equity group TDR Capital, said the price lock includes cupboard essentials such as cereals, pasta and tea, as well as salads, burgers and ice cream.
(Reporting by James Davey; editing by Sarah Young)
