(Bloomberg) —
Asos Plc, the fast-fashion online retailer, said at least half of all leadership roles in the company will be filled by women by 2030 as part of a wide-ranging new sustainability strategy.
The British business also committed to ensuring at least 15% of leadership roles are filled by people of ethnic minorities within the next decade to increase diversity. Asos further pledged to use more sustainable materials, publish a detailed report on its supply chain every year, and ensure its operations are carbon-neutral by 2025.
Asos is the latest retailer to set out such a strategy at a time when there is a growing focus on who is employed within the British retail sector and how to minimize the toll that the $30-billion global fast fashion business takes on the environment.
Earlier this year, a report from the British Retail Consortium, executive search firm MBS Group and consultancy PwC showed women only accounted for a small fraction of the leadership of an industry where they make up almost two-thirds of the workforce. It said ethnic-minority representation also fell short when compared with the wider population. The industry has also attracted negative headlines for its level of carbon emissions and the mountains of clothes ending up in landfills around the world.
On Wednesday, rival Primark also outlined its own plan to eliminate single-use plastic and use more sustainable materials in all its garments by 2030.
Britain’s fast fashion industry has been in particular focus since last year when Boohoo Group Plc, a rival to Asos, hit the headlines over labor abuses at supplier factories. The group has since carried out an independent review and implemented a series of changes to try and improve transparency in its supply chain.
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